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Embossing Printing


Embossing and Debossing- another part of our end-to-end print service

Embossing is another specialised technique that forms part of our end-to-end print service and allows us to handle virtually any project from start to finish.

What’s the difference between embossing and debossing?

Firstly, the basics: embossing describes the forming of a raised graphic that is pressed into the paper from the back; debossing is exactly the same but uses a die pressed into the paper from the front to create an imprinted, depressed effect.

Embossing/debossing can be – and frequently are – combined with foil or ink to create a highly distinctive feature on the paper or board. Blind embossing simply means embossing without the addition of any ink or foil.

Ideal for prestigious, memorable stationery

Embossing is perhaps most commonly used on high end stationery and certificates to deliver a look and feel of quality and professionalism, particularly when combined with foil. But it can be employed anywhere where this raised or sunken effect will add extra interest: annual reports, book covers, brochures, promotional items, postcards, folders and more.

Another potential application – as with foil blocking – is as a security feature, reducing the risk of counterfeiting.

Creative solutions

The 3D effects of embossing and debossing are not limited to a single level; dies can be produced to create dramatic and complex multi-level or sculpted effects that really stand out from the crowd. So think of embossing as a creative tool just like any other.

And the best way to make the most of the possibilities of embossing/debossing is to talk to us first. As with anything, there are certain limitations and there are ways of working around them. For instance, the sharpness of impression delivered by a die will vary from one stock to another: the heavier the material the softer the result.

We’re here to help so do please take full advantage of our experience in this area.

Special printing and finishing - from spot varnish to scratch cards

Not only do we have a full range of litho, digital and screen printing equipment, but we also offer all the finishing services you’d expect of a one stop shop print group, and one or two more besides. And we do it all in-house, which allows us to retain control of quality, turn things around extra quick when need be, and keep your costs as low as possible.

Check out the links below to find out more.

Printing services

Commercial stationery

Commercial stationery

Accuracy and quality are essential to creating that all important first impression. At AB you have the reassurance of print to the most exacting standards, ensuring colour consistent printing across your entire brand.

Brochures, leaflets, folders and flyers

Brochures, leaflets, folders and flyers

With an impressive range of digital, litho and screen printing technology all under one roof, we’re able to recommend the best solution from one-off presentation documents to 100,000 multi-page brochures.

Point of sale, exhibition and packaging

Point of sale, exhibition and packaging

With almost four decades’ experience in the production of point of sale, exhibition and packaging materials, we are ideally placed to meet your requirements in this specialist field.


If you've any questions, queries, or would just like a no-obligation chat about what how we might be able to help you, please get in touch.

We're always happy to help.

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Got a job you'd like us to quote? Our quote request form helps make sure we get all the information we need. Typically, we should be able to get back to you within 24 hours.

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Litho printing

Litho printing

Whatever you’re looking for, from letterheads to catalogues, brochures, leaflets, newsletters, folders, posters, mailers cards and more, we have the plant, technical expertise and customer-focused attitude to help.

Digital printing

Digital printing

Major investment gives us the capability to print pretty much anything and everything digitally - leaflets, posters, brochures, folders, stickers, POS, window vinyls, signage, banners and more - giving us huge flexibility.

Screen printing

Screen printing

You name it, we’ve printed on it: paper, board, card, vinyl, plastics, metals, backlit film and more. And we back this up with a full range of in-house finishing services.

Finishing & specialist printing services

Finishing & specialist printing services

We provide all the finishing services you’d expect of a one-stop print shop and many more besides. As well as in-line sealing, creasing and cutting, we offer embossing, foil blocking, glow-in-the-dark, remoist gumming and much more …all in-house!