3 Things You Need to Know About Business Cards

Business cards have been used for traditional networking and marketing purposes for many years. Along with other print materials and commercial stationery, a business card is often the first thing a potential customer will see, so it’s essential to make the right first impression.

Read our guide to three things you need to know about business cards.

Business cards are still relevant

Digital marketing plays a huge part in maintaining client relationships, but it’s not so effective when it comes to securing new business deals. Even if you don’t use business cards as a sales tool, business cards still matter as an expected convention in various business situations to pull out a business card. What if someone offers you their card and you don’t have one to give them in return?

Business cards can be creative

All business cards are plain, regular rectangle shaped, right? Not when you come to AB Print! We take time to understand your requirements and make sure the design and layout works for you with creative options including rounded corners, embossing and foil blocking.

Business cards represent your brand

Just like digital and print marketing, you might have brand guidelines to follow. The recipients of your business cards should feel like they’re holding a part of your brand so it needs to represent you. If you’re starting up a new business or going through a rebrand, establishing the look and feel of your business cards can help with the rest of your branding too.

If you need help with your business cards or other print requirements, get in touch with the AB Print team on 01924 473481.