Over recent years we have had an increase in enquiries from SMEs who have been using online printing companies and have decided to leave those behind and work with our team at AB Print instead.
Using a bespoke local printing company such as AB Print often has many more benefits than using online companies, not just in terms of quality, but also in terms of customer service. After speaking to many customers about their experience with online printers, we have listed some of the advantages of choosing a local printing company.
One of the issues with using an online printer is that there isn’t a single point of contact, meaning queries and issues can be ignored or misunderstood. Having to wait weeks for a response can be extremely frustrating and mean time and money are wasted on a service which did not provide you with exactly what you wanted.
Local print companies don’t tend to have large teams operating from a call centre because we at AB Print believe that having a relationship with the customer matters. We will get to know you and your business so that every customer is dealt with on an individual basis. This means when you deal with a local printer like AB Print, you know you can speak to someone who knows about your order at any time and can expect frequent contact so that we can tailor our printing services to your needs and keep you informed.
Lead Times and Expectations
Another reason customers have moved from online printers is because they have been let down on lead times and delivery dates. For many businesses, meeting deadlines is crucial, so when we work with any of our clients this is something that is always a priority. At AB Print we work to your deadlines, meaning our team go above and beyond to ensure these are met.
Samples and Finished Product Quality
Due to the nature of online printing, clients don’t get to see the final product until it’s delivered to them. This can mean a lack of clarity over the quality of the print, such as the weight of the paper and how the finish and artwork might appear.
This can often lead to printing that doesn’t match expectations or requirements. With a bespoke local printer, customers can meet face-to-face with team members and physically see and choose which print materials and finishes they prefer before placing their order.
As well as managing the customer relationship, local printers can match your colours and designs printed on the same stock to ensure you get a consistent print finish every time. Due to the more personal service and keeping everything in-house, AB Print can also monitor the whole process to ensure consistent quality control of your print materials.
File and Artwork Help
While online print providers often seem like the convenient option because customers can upload artwork directly when placing an order, you can still be hit with technical issues or uncertainty around file submissions. Local printing companies can help you prepare your artwork for print and will review your files to ensure the best possible end result.
Working with us also means we can manage print files and assets like your logo so we’ll have them ready for the next print job.
By being a fully serviced printing company, we can be a one-stop shop for all our clients printing which includes digital, litho, and large format printing. Our experienced team can create a variety of bespoke print materials such as business cards, flyers, leaflets and brochures, and for the retail sector we can even help with printed POS materials. No matter what quantity, AB Print can do it all and will always produce high quality print to your exact requirements.
To find out more about our services and how we can help you, feel free to call us on 01924 473481 or get in touch here.
Published By Mark