In addition to the traditional methods of printing used to produce products such as brochures, magazines, leaflets and flyers, there are a variety of other specialist print services available to businesses, which our team are particularly known for.
One that we are going to cover in this piece is Heat Sensitive Printing, and some of the options you have when it comes to using it.
Heat sensitive printed materials are developed using thermochromic inks that at high opacity, can hide whatever is printed on the layer below. When a warm temperature is applied to the dye, it becomes translucent therefore revealing whatever is hidden underneath.
Options available when it comes to using heat sensitive printing can include:
Competitions and raffles
An advantage of using thermochromic inks in print is that it can be repeatedly applied to a huge load. This means that versions of the same product can all have heat sensitive properties applied. Introducing it as a method of finding the winner to a competition you are running is an innovative way of using thermosensitive print.
Direct Mail, Flyers and Posters
Applying thermal properties to flyers and posters is a creative way of making your company or services stand out. Especially if used in an imaginative way that ties in with your service. For example, a travel agent may use it on a series of postcards where when heat is applied, the hottest three locations this summer are revealed!
Often at networking events, business cards are handed out left right and centre but many of them are no different to the next. At your next event, why not think outside the box and introduce a specialist print method such as thermosensitive printing to help increase the saliency of your business.
Here is an example of where AB Print has used cold and reveal inks for a client in the past:
If you would like to learn more about this service or any other of our specialist print services, send your enquiries over to firstname.lastname@example.org and we will be happy to help. Alternatively, you can call us on 01924 473481.
Published By Mark